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Department of Agriculture & Markets

 
 Farmers' Markets Direct Markets

Including Farmers' Market Nutrition Program, Senior Farmers' Market Nutrition Program, FreshConnect Program, WIC Vegetables and Fruits Check Program

Acting under Articles 22 and 23 of the Agriculture and Markets Law, Department staff facilitate and promote the direct marketing of New York State agricultural products from producers to consumers and wholesale buyers through technical assistance, grant financing and the production of publications.

Farmersí Markets

AML Article 22 - Farmers' Markets
AML Article 23 - Direct Marketing

Forms and Documents

Farmers' Market Nutrition Program (FMNP/SFMNP)
WIC Vegetables and Fruits Check Program at Farmers' Markets
FreshConnect Program

WIC & Senior Farmers' Market Nutrition Program

The New York State Farmers' Market Nutrition Program (FMNP) provides checks to low-income, nutritionally at-risk families enrolled in the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) and Senior Nutrition Programs. The checks are redeemable for fresh fruits and vegetables at participating farmers' markets.

The purpose of the program is to promote improved nutrition through increased consumption of locally grown fresh fruits and vegetables. It is also intended to expand sales at farmers' markets. The Department collaborates with the New York State Department of Health, the New York State Office for the Aging, and Cornell Cooperative Extension in administering the program.

Farmers must sign up annually with a manager of the market(s) in which they plan to participate. Farmers will receive participation materials from the Department after we are notified by the market manager. There is no fee to participate.

WIC clients receive benefits automatically provided that their local WIC agency participates in the Program. FMNP checks are issued one per household, not by individual.

Seniors receive their FMNP checks from local senior centers, except in New York City where checks are issued from congregate meal sites or the Department of Health's Food and Nutrition sites. Eligible seniors must be at least 60 years of age and be receiving benefits through Social Security, pubic assistance, food stamps, HEAP, or section 8 housing or earn less than $1,670 per month for a single senior or $2,246 for a couple.

For more information on participation in the Farmers' Market Nutrition Program and how to redeem FMNP checks, please contact us at FarmersMarkets@agriculture.ny.gov.

WIC Vegetables and Fruits Checks at Farmers' Markets

The WIC Vegetables and Fruits Check Program (WIC VF) is the program started in 2009 that provides WIC moms and kids with monthly checks of $6.00 for kids and $10.00 for moms. These checks can be used either at grocery stores or farmers markets to purchase fruits and vegetables. To participate in this program farmers must fill out an application and agreement in addition to their FMNP application and attend annual training specifically for the WIC Vegetables and Fruits Check Program. The application and agreement are in effect for 3 years at which time the farmer must complete a new application and agreement.

Webinars

WIC Vegetables & Fruits Check Program - Farmer Training

Resources

Farmers' Market Direct Marketing Resource